As the year is coming to an end, many of us are feeling the building stress in our lives as we work to meet deadlines and prepare for the holidays. Sometimes this stress can weigh on our shoulders and make it difficult to really focus and put our hearts into our work.

The other day a friend of mine and I were discussing some of the tribulations of our days when it hit us – focusing on the stress was actually holding us back in our daily endeavors. My friend suggested a new tactic – thanksgiving! We took a few minutes to think about the things in our lives that we are thankful for. The instant repose was so gratifying. It was such a simple but successful way to open our eyes to the blessings in our lives and to how much we were limiting ourselves.

So the next time you’re feeling weighed down with the trials of your day, take a deep breath, relax, and remember that thanksgiving doesn’t have to be just one day a year.

This martini was featured in our November e-newsletter, The Gibson.  If you don’t receive The Gibson, click here to sign up!

Before Thanksgiving dinner I made these martinis for our party.  Let me just say that I am not an amateur drinker and these are POTENT (yet outrageously delicious).  You might want to limit yourself to one unless you plan on being “that guy/girl” with your underwear on your head at the family reunion.

Ingredients:

• 1 (1.5 fluid ounce) jigger vanilla flavored vodka
• 1 (1.5 fluid ounce) jigger Irish cream liqueur
• 1 (1.5 fluid ounce) jigger pumpkin flavored liqueur
• 1 cup ice cubes
• 1 pinch ground nutmeg
• 1 cinnamon stick for garnish

Preparation:

1. Pour the vanilla flavored vodka, Irish cream liqueur, and pumpkin flavored liqueur into a cocktail shaker over ice.
2. Cover, and shake until the outside of the shaker has frosted.
3. Strain into a chilled martini glass, and garnish with a sprinkle of ground nutmeg and a cinnamon stick to serve.
4. Enjoy!

It’s almost the day that, regardless of creed, we all celebrate and give thanks.

I asked a few of our Gibson team members to write about their favorite Thanksgiving memories.  Here is what they said:

“Growing up as the youngest child in my family (by so many years – I would almost say I was an only child) the holidays seemed dull. I would often think of how much fun it would be to have a big family – like some of my friends.

Now that I am married Thanksgiving is one of my favorite holidays. We spend it with my husband’s family, which I love. Everyone comes to our farm in Virginia, where we celebrate the Thanksgiving holiday with a table set for 24, eleven of which are children. I love to see my four children enjoying time spent with their cousins, aunts and uncles. Our family travels from Connecticut, California, and Maryland and they arrive early in the week, and stay though the weekend. We play games, visit, and eat lots of good food. I am so very grateful to be able to spend this time with our family and create memories that will last generations.”

- Margie Strickland, Associate Director, Accounting Services

---

“Thanksgiving is the one time of year that every single person in my mother’s large family gathers together. For me, the best part of the holiday is the calm before the storm. When it’s just my immediate family in the kitchen, preparing the green bean casserole, sweet potatoes, and stuffing. A few hours later, 26 hungry people, plenty of extra chairs, and non-stop conversation will crowd the house. Every crazy minute of it is great, but it’s that peaceful afternoon that I look forward to year after year.”

- Heather Bien, GDM Blogger Extraordinaire

---

(more…)

Whether you are a fan of Kelly Wearstler’s design or not, one cannot help but admit that her branding is top notch.  Kelly knows, as any good branding goddess should, that branding is not about your logo, your letterhead, or the colors that you use but is rather about the emotion that you invoke in every way that you “touch” your clients, your potential clients, and even your broader community.

In the interior design community, many of us are guilty of wanting our brand to be safe—to appeal to everyone.  That means that we hide our personalities, we do not let our company culture shine through, and, ultimately, we do not attract the best clients for us.

Wearstler evokes a life of glamour.

Her brand says: If I design your space, you too will live the fabulous lifestyle that I live.

You too will unload the dishwasher in a beautiful gown that coordinates with your kitchen.  (Oh, this old thing?!)

(more…)

Social media and non-traditional marketing to supplement and enhance your marketing plan can be the best way to increase your return on investment. However, do you really have time to tweet, post, blog, fan, follow, or even figure out what all of these things mean? Furthermore, do you have time to commit to actually doing these things well? Shouldn’t you be spending more time designing? After watching many design firms use our Social Media Launchpad to get their firms set up on Twitter, Facebook, Ava Living, LinkedIn, and blogging, and then not have the time to properly tend to those social media tools, Gibson Design Management has launched its Online Community Co-Pilot program.

Your Co-Pilot is experienced and knowledgeable; she will help you not only navigate the social media world but will also work to fly your business to an even higher level.

• Navigation plans: Your Co-Pilot will lead twice monthly calls to learn about what is going on within your business and how your marketing objectives can be better achieved through using online tools. We will work with you to develop strategies to make your offline marketing objectives more efficacious by using these instruments.
• Jet maintenance: Your Co-Pilot will ensure that all of your instruments are up to snuff and safe for rocket flight. By working with you and by managing all of your online tools, including Facebook, Twitter, LinkedIn, Ava Living, and your blog (blog copywriting additional), your business will be equipped for the steep trajectory. After your Social Media LaunchPad, you don’t want your tools to sit idle and unwatched.

(more…)