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	<title>Left Brains for Right Brains &#187; first impressions</title>
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	<link>http://leftbrainsforrightbrains.com</link>
	<description>a Gibson Design Management blog</description>
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		<title>Top 10 Reasons EVERY Design Business Should Have a Website</title>
		<link>http://leftbrainsforrightbrains.com/2010/01/top-10-reasons-every-design-business-should-have-a-website/</link>
		<comments>http://leftbrainsforrightbrains.com/2010/01/top-10-reasons-every-design-business-should-have-a-website/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 17:00:40 +0000</pubDate>
		<dc:creator>Amanda</dc:creator>
				<category><![CDATA[Customer Relations]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[around-the-clock]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[credibility]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[feedback]]></category>
		<category><![CDATA[first impressions]]></category>
		<category><![CDATA[Gibson Design Management]]></category>
		<category><![CDATA[portfolio]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Referrals]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[website]]></category>

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		<description><![CDATA[Should every business have a website? ABSOLUTELY. Why? Here are our top 10 reasons (but trust us, there are many more): Credibility – Having a website gives credibility to your design firm. It gives you an opportunity to establish yourself as an expert in the field. Portfolio – An online gallery of your work is important for [...]]]></description>
			<content:encoded><![CDATA[<p>Should every business have a website? ABSOLUTELY.</p>
<p>Why? Here are our top 10 reasons (but trust us, there are many more):</p>
<ol>
<li><strong><a name="credibility"></a><img class="alignright size-medium wp-image-1222" title="766782_blog_website" src="http://leftbrainsforrightbrains.com/wp-content/uploads/2010/01/766782_blog_website-200x300.jpg" alt="766782_blog_website" width="200" height="300" />Credibility</strong> – Having a website gives credibility to your design firm. It gives you an opportunity to establish yourself as an expert in the field.</li>
<li><strong>Portfolio</strong> – An online gallery of your work is important for any business in a design related industry. A website is the easiest way to display examples of your work. Your portfolio can speak the most about who you are as a designer.</li>
<li><strong>Feedback</strong> – Your website is the easiest and most efficient place for your clients and the design community to find you and contact you with feedback. Good feedback and testimonials are a great way to <a href="#credibility">establish credibility</a>.</li>
<li><strong>Around‐the‐Clock Access</strong> – A websites makes your information available to clients and potentials 24/7. Even when you’re not working, your website is still working for you!</li>
<p><span id="more-1172"></span></p>
<li><strong>Chances for FREE publicity</strong> ‐ Local media or a design blog could find your website, like what they see, and want to mention you in an article or blog post. Free publicity? Yes, please.</li>
<li><strong>Search Engines</strong> – When a person is looking for design services, the first step many of them will take is to run an online search on Google, Yahoo, etc. Don’t miss the opportunity for someone to find you just because you don’t have a website!</li>
<li><strong>Referrals</strong> – A website is the simplest way for your friends, family, and happy clients to refer their friends to you. Place a “Share with Friends” link on your website and with the click of a button a site visitor can send your information to someone new!</li>
<li><strong>First Impressions</strong> – An informative, well‐designed, professional website can make a great first impression on site visitors in search of a designer. A poorly designed or nonexistent website might send a potential client to someone else.</li>
<li><strong>Provide Information</strong> – Educate your customers on your background and what services you offer. An advertisement or live conversation will explain the very basics about who you are, but what about when someone wants to learn more before calling about design services? Give your social contacts and potential clients an easy way to find out more about you.</li>
<li><strong>Clients expect it!</strong> – Most importantly, it&#8217;s expected.  In these modern times, the internet is the first place someone will look for information, services, and products. If they can’t find you, they’ll find someone else!</li>
</ol>
<p>Are you in need of a new website or website overhaul? Contact Martha at<br />
<a href="mailto:martha@gibsondesignmanagement.com">martha@gibsondesignmanagement.com</a> for more information on launching your online<br />
presence.</p>
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